Plan the Perfect Product Launch Party
Is your exciting new product ready to greet the world? Make a great first impression with an exceptional product launch party. Planning and attention to detail ensure a memorable event that your guests will be tweeting and posting about for days. Follow this checklist for success:
- Know your budget. Consider not only your available funds but also how much you’ll dedicate to the venue, food and drink, decorations, staffing and promotion.
- Put together a guest list aimed at your target audience:potential customers as well as media contacts.
- Select a venue. Make it easy to attend with a convenient location and plenty of parking. Choose a venue in sync with your product image and your target audience. High-end and classic or trendy hipster? Young professionals or family friendly?
- Details, details! Plan ahead for all your rental needs. AV Party Rentals has a wide selection of tables and chairs, as well as tents for your outdoor event, staging and audio visual equipment.
- Get the word out. Create buzz for your event through social media and a unique hashtag. Send e-vites and printed invitations. Put together a press kit with a press release, high-resolution photos and contact information.
- Provide fabulous food and drink. Whether you offer small bites or a full buffet, we can provide your catering and buffetware as well as bars and bar accessories.
- Make it fun and interactive. Set a lively tone with live music or a DJ and entertainment lighting; we have disco balls, laser lights and special effects lighting. Send your guests home with some product giveaways with a fun raffle or some promotional swag bags.